Old Town Watercrafts (“we,” “our,” or “us”) is committed to protecting your privacy and handling your personal information with transparency and care. This Privacy Policy explains how we collect, use, and share your information, and your rights under U.S., Canadian, German, Swiss, and EU data protection laws.

Our website: oldtownwatercrafts.com
Contact Email: info@oldtownwatercrafts.com
Contact Page: oldtownwatercrafts.com/contact-us


1. Information We Collect

We may collect the following:

a. Personal Information

  • Name, email, phone number, mailing address
  • Payment and billing information (securely processed via third-party providers)
  • Account credentials if you register on our website

b. Non-Personal Information

  • IP address, browser type, operating system
  • Pages visited, session duration, and click behavior
  • Device identifiers and cookies

c. Communications


2. Legal Basis for Processing (GDPR)

If you are in the EU or Switzerland, we process personal data based on:

  • Your consent (e.g., signing up for newsletters or accepting cookies)
  • Contract performance (e.g., fulfilling your purchase order)
  • Legal obligations
  • Legitimate business interests (e.g., website analytics and fraud prevention)

3. How We Use Your Information

We use your information to:

  • Process orders and deliver products (kayaks, canoes, accessories)
  • Communicate with you about orders, promotions, or support inquiries
  • Improve our website, products, and services
  • Comply with legal obligations
  • Prevent fraud and ensure website security

4. Sharing Your Information

We may share your information with:

  • Service providers (payment processors, shipping companies, IT service providers)
  • Law enforcement or regulators as required by law
  • Our branches in Canada, Germany, and Switzerland for operational purposes

We do not sell your personal information.


5. Cookies and Tracking

We use cookies and similar technologies to:

  • Enhance website functionality
  • Analyze website usage
  • Deliver personalized marketing

Your Choices:

  • You can accept, reject, or manage cookies via our cookie banner or browser settings
  • Disabling cookies may limit some website functionality

Cookie Consent Banner: Users in the EU and Switzerland will see a consent banner allowing explicit acceptance or rejection of cookies.


6. Your Rights

Depending on your location, you have the following rights:

EU & Switzerland (GDPR)

  • Access your personal data
  • Rectify or delete your data
  • Restrict or object to processing
  • Withdraw consent at any time
  • Receive a copy of your data in a portable format

California (CCPA/CPRA)

  • Know what personal information we collect
  • Request deletion of personal information
  • Opt-out of the sale or sharing of personal information
  • Non-discrimination for exercising your privacy rights

To exercise your rights, contact us at info@oldtownwatercrafts.com.


7. Data Retention

We retain personal information only as long as necessary to:

  • Fulfill the purpose for which it was collected
  • Comply with legal obligations
  • Resolve disputes or enforce agreements

8. Data Security

We implement technical and administrative safeguards to protect your personal information. However, no system is completely secure, and we cannot guarantee absolute security.


9. International Data Transfers

Your data may be transferred and processed in our branches in Canada, Germany, and Switzerland. We ensure appropriate safeguards are in place, including Standard Contractual Clauses for EU data transfers.


10. Children’s Privacy

Our website is not intended for children under 16 (or the applicable age in your jurisdiction). We do not knowingly collect personal information from children.


11. Changes to This Privacy Policy

We may update this policy periodically. The Effective Date at the top indicates the latest version. We encourage you to review this page regularly.


12. Contact Information

For privacy inquiries or to exercise your rights: